Curious & Creative
product designer with
3+ years of design.

As someone who’s grown up across cultures (Korea, China, and USA), I love hearing different people’s voices and perspectives. I started out studying Visual Communication Design, where I explored how brands connect with people. Later, at Discovery Inc., I worked on D2C product design and realized how rewarding it is to build things that users actually need. Now I focus on UX/UI.


I have experience developing concepts, conducting research, and delivering designs. This portfolio is a collection of the projects where I’ve listened to users, uncovered problems, and turned those insights into real solutions - human-centered experiences.

Education

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MS Human-Centered Design & Engineering @ University of Washington

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(2024 / Seattle, WA)

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BFA Communication Design (graphic design) @ Pratt Institute

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(2019 / Brooklyn, NY)

Experiences

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Product Designer @ Food Network Kitchen - Discovery Inc.

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(2019~2020 / Manhattan, NY)

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Graphic Design Intern @ Digital Design NYC

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(2019 / Manhattan, NY)

Expertise

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UX/UI, Product Design, Storyboarding, Wireframing, Information Architecture

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Architecture, Prototyping, Design System, Visual Design, Branding, Illustration

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Figma, Sketch, Zeplin, Adobe Creative Suite (Illustrator, Photoshop, InDesign)

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User Interview, User Persona, User Journey Map, Heuristic Review,

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Competitive Analysis, Usability Testing, Diary Study

©2025 JULIA HYERIN CHOI. ALL RIGHTS RESERVED.